Revenue
In-app subscription revenue analytics
Available Charts
1. Sales
Available data: revenue after refunds, refunds. All metrics are before deducting the App Stores' commission.


Sales - Mobile Analytics - Qonversion
2. Proceeds
Available data: net revenue (after refunds), refunds. All metrics are after deducting the App Stores' commission.


Proceed - Mobile Analytics - Qonversion
3. Refunds
Quickly analyze your refunds by product, country, or any other segment.


Refunds - Mobile Analytics - Qonversion
4. Subscription cancellation rate
The subscription cancellation rate is calculated as the ratio of:
→ Numerator: subscription canceled events attributed to subscription start date
→ Denominator: subscriptions started events for the selected period


Subscription cancellation rate - Mobile Analytics - Qonversion
Updated 6 months ago
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