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Documentation Index

Fetch the complete documentation index at: https://documentation.qonversion.io/llms.txt

Use this file to discover all available pages before exploring further.

Qonversion sends mobile subscription events to Mailchimp to automate emails with special offers to users who cancel a trial or a subscription. A personalized email with a special offer to a user who just canceled his trial can significantly uplift your app’s revenue. You need to provide a user email address using Qonversion’s user properties to be able to use Mailchimp integration.

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1. Configure the SDK

  1. Set Qonversion SDKs following installing the SDKs guides.
  2. Provide user email using User Properties: 
Qonversion.shared().setUserProperty(.email, value: "me@qonversion.io")
→Read more about User Properties here

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Attention

You need to provide user email using user properties to Qonversion. Qonversion will be able to send events to Mailchimp only for the users with the correct user email provided. Please check how to add user email to Qonversion hereQonversion is sending the code of the registered event {“name”: “trial_started”} to https://mailchimp.com/developer/marketing/api/list-member-events/add-event/ endpoint. User ID of the MailChimp user (subscriber_hash) is generated based on the user’s email.

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Auto-subscribe on first event

If the user’s email is not yet a subscriber in the configured audience, the first event call returns 404. Qonversion then creates the subscriber via Mailchimp’s POST /lists/{list_id}/members endpoint with status: "subscribed" and retries the event call. As a result, you may see auto-created subscribers in your Mailchimp audience for users who provided their email through Qonversion but never explicitly opted in.

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2. Configure the Mailchimp Integration

  1. Get your Mailchimp API KEY and Audience ID
  2. Open the Integrations section in your Qonversion project, click + Add new, choose Mailchimp, then provide the API Key and Audience ID (also known as List ID) and save.

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Done

Now Qonversion will start sending in-app purchases and subscriptions data to your Mailchimp account.
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