Customer Details

This tab contains a wealth of information about your customers and their interactions with your app or subscription business, such as the total amount spent, subscription events, status, and other attributes.

Customer Details

Customer Details

Subscription widget

The Subscription widget presents information about the user's last tracked subscription.

Field NameDescription
StatusThe subscription status (Trial, Trial Cancelled, Trial Billing Retry, Active, Subscription Cancelled, Subscription Billing Retry, No Subscription).
StartedThe date the subscription was started.
Last PaymentThe date the last payment for this subscription was tracked.
Subscription periodThe subscription period (Weekly, Monthly, Yearly, etc.).
PriceSubscription price in USD and original currency.
Renewal dateThe date when the subscription is expected to be renewed.
TotalThe total sum of payments made for the subscription and the number of payments.
StoreThe name of the store using which the subscription was made. AppStore, Google Play, or Stripe.

Overview

The Overview widget helps you quickly look at your customers' main attributes.

Field NameDescription
Created AtThe date the user was recognized by Qonversion and created. In other words, the first app launch date.
SalesThe total sum of payments made by the user after deducting refunds. Consists of subscription and one-time payments.
Payment CountThe total number of payments made by the user. Consists of subscription and one-time payments.
Last Payment DateThe date the last payment from the user was tracked.

Entitlements

The Entitlements widget displays entitlements granted to the user, both active and expired.

Field NameDescription
Entitlement nameThe name of granted entitlement that previously was configured through our dashboard for the Subscription Management SDK mode.
SourceThe source through which the entitlement was granted (App Store, Google Play, Stripe, Manual).
Entitlement periodThe period during which the entitlement was active.

Customer History

The timeline with the customer's transaction events. Here you can find event names that Qonversion tracks

User Details

Field NameDescription
Qonversion IDUnique user ID assigned by Qonversion.
Device IDThe identifierForVendor or Settings Secure Android ID, depending on the user's platform
Identity IDCross-device & cross-platform user identification you can set up by following this guide.
CountryUser country collected by Qonversion SDKs.
OSThe last OS name & version tracked by Qonversion SDKs.
ModelDevice model collected by Qonversion SDKs.
App versionThe last app version tracked.
SDK versionThe last Qonversion SDK version tracked.
Created AtThe date the user was recognized by Qonversion and created. In other words, the first app launch date.
First Transaction DateThe date the first user event was tracked.
First Payment DateThe date the first event with revenue was tracked.
Last Payment DateThe date the last event with revenue was tracked.