They automatically pull real-time values from your connected stores (App Store, Google Play) through Qonversion, so your content always stays accurate without manual edits.

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What You Can Do with Variables

• Display live pricing and offer details inside Text, Heading, or Button components.
• Localize values automatically based on the user’s store region.
• Avoid app updates — when prices or durations change in the store, your screen updates instantly.

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Accessing Variables

You can add a variable in any Text, Heading, or Button by typing or {{in the text field — or by opening the Variables picker from the right panel.

The picker shows:

• A searchable list of all available variables.
• Example values for each variable, pulled from your connected products.
• Product selection dropdown (to link variables with a specific product).

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Tip: Make sure your products are connected in Qonversion before using variables — the picker displays only sample data

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How Variables Work

Each variable is tied to a product identifier and a specific property (like price or duration). You can insert them using the ${{}} syntax inside text or button labels:

{{products.product_id.price_per_month}} / month

When the screen loads, this will automatically show something like: $8.99 / month

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Example Use Cases

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Variable Reference

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More Usage Examples

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Using Variables with Products

When adding variables, you can select which product context they apply to.

The dropdown in the variable picker lets you choose between:

• Selected – the product currently selected by user interaction (e.g., via “Select Product” action).
• Specific product ID – manually assign variables to monthly, annual, weekly, or custom product identifiers.

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Best Practices

• Always link products before using variables — otherwise, the picker won’t display sample data.
• Use {{products.selected.price}} for global CTAs (e.g., “Continue for $4.99/month”).
• Combine trial and price variables to create clear, conversion-oriented text.
• Keep variables inside Text or Heading components for best layout control

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Example: Dynamic Pricing Message

Get {{products.selected.trial_period_unit_count}}-day free trial,
then {{products.selected.price_per_month}}{{products.selected.currency_symbol}}/month.

Output example:

“Get 7-day free trial, then $4.99/month.”